College admissions
Middlebury’s Visual Overhaul: How Authentic Media Boosted First‑Gen Enrollment in 2024
When College Ads Go From Stale Stock to Real-Life Snapshots Picture this: you’re scrolling through Instagram, and a glossy brochure-style photo of a campus pops up. It looks perfect, but it feels about as personal as a corporate PowerPoint. Now imagine the same scroll interrupted by a quick TikTok